Comments for Newspaper 15 http://periodico15.com periodico15.com Thu, 19 Aug 2010 01:56:05 +0000 http://wordpress.org/?v=2.9.2 hourly 1 Comment on As a newspaper advertising rep, who can I market my medium to national ad agencies/ media buyers? by InteractiveJunkie http://periodico15.com/as-a-newspaper-advertising-rep-who-can-i-market-my-medium-to-national-ad-agencies-media-buyers/comment-page-1/#comment-182 InteractiveJunkie Thu, 19 Aug 2010 01:56:05 +0000 http://periodico15.com/as-a-newspaper-advertising-rep-who-can-i-market-my-medium-to-national-ad-agencies-media-buyers/#comment-182 You should talk with your manager, every company is set up differently and a lot of the times, companies have national account reps that have the right contacts and skills to go after different agencies. If you are allowed I suggest networking and trying to get a face to face meeting to give them information to get back to you. Here are a few links that should help: http://articles.directorym.com/How_To_Market_Your_Products_or_Services-a852389.html http://www.adcomarketing.com/Article/Adco-Promotional-Product-Services.html good luck! You should talk with your manager, every company is set up differently and a lot of the times, companies have national account reps that have the right contacts and skills to go after different agencies. If you are allowed I suggest networking and trying to get a face to face meeting to give them information to get back to you.

Here are a few links that should help:
http://articles.directorym.com/How_To_Market_Your_Products_or_Services-a852389.html
http://www.adcomarketing.com/Article/Adco-Promotional-Product-Services.html

good luck!

]]> Comment on As a newspaper advertising rep, who can I market my medium to national ad agencies/ media buyers? by onebusybelle http://periodico15.com/as-a-newspaper-advertising-rep-who-can-i-market-my-medium-to-national-ad-agencies-media-buyers/comment-page-1/#comment-181 onebusybelle Thu, 19 Aug 2010 01:13:46 +0000 http://periodico15.com/as-a-newspaper-advertising-rep-who-can-i-market-my-medium-to-national-ad-agencies-media-buyers/#comment-181 Most newspaper, radio and tv companies have a national account manager that handles that. You would need to check with your manager first and see if they'll allow it. Most of the time they will if the buyer doesn't have an account with you. Most newspaper, radio and tv companies have a national account manager that handles that. You would need to check with your manager first and see if they’ll allow it. Most of the time they will if the buyer doesn’t have an account with you.

]]> Comment on Killer Techniques to Succeed with Newspaper, Magazine and Yellow Pages Advertising by Laura De Giorgio http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/comment-page-1/#comment-36 Laura De Giorgio Fri, 16 Apr 2010 20:47:47 +0000 http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/#comment-36 If you have a small business, you don't like to read much and you are clueless about advertising - this is an awesome little book. It will teach you the basics of creating effective ads in about 100 pages. With some practice, your business is bound to improve and this little book will pay for itself many times over. <br /> <br />The author goes straight to the point, without wasting your time and for that I would've given this book 5 stars if it weren't that the lack of proper editing of this book took my mind for a spin several times. At the beginning of the book, there is a lovely headlines "The Noise My Customers Make!", followed by a happy customer testiominial which ends with "Well, you're wrong if you think that . . . Mike [the author of this book] can do for your business what he did for mine. " <br /> <br />So, if you can overlook this and a couple of other blunders in this book, the book teaches you how to focus on benefits, as opposite to features, of the product or service you are offering, how to create effective headlines, and how to design them. The focus of the book is on creating effective headlines, and briefly mentioning few additional benefits, since there's not much more you can put in a small add. If you want to learn how to write effective (longer) body copy, you'll have to turn to bigger books. <br /> Rating: 4 / 5 If you have a small business, you don’t like to read much and you are clueless about advertising – this is an awesome little book. It will teach you the basics of creating effective ads in about 100 pages. With some practice, your business is bound to improve and this little book will pay for itself many times over.

The author goes straight to the point, without wasting your time and for that I would’ve given this book 5 stars if it weren’t that the lack of proper editing of this book took my mind for a spin several times. At the beginning of the book, there is a lovely headlines “The Noise My Customers Make!”, followed by a happy customer testiominial which ends with “Well, you’re wrong if you think that . . . Mike [the author of this book] can do for your business what he did for mine. ”

So, if you can overlook this and a couple of other blunders in this book, the book teaches you how to focus on benefits, as opposite to features, of the product or service you are offering, how to create effective headlines, and how to design them. The focus of the book is on creating effective headlines, and briefly mentioning few additional benefits, since there’s not much more you can put in a small add. If you want to learn how to write effective (longer) body copy, you’ll have to turn to bigger books.

Rating: 4 / 5

]]> Comment on Killer Techniques to Succeed with Newspaper, Magazine and Yellow Pages Advertising by A. Frank http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/comment-page-1/#comment-35 A. Frank Fri, 16 Apr 2010 18:23:05 +0000 http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/#comment-35 Mike's book is packed with great information. As the co-owner of an investment advisory business, we are using his techniques to attract new clients. Not only was the book helpful, but I emailed him several times for free advice and was surprised at how fast he responded. If you use the techniques in this book correctly, it will pay for itself many times over. Rating: 5 / 5 Mike’s book is packed with great information. As the co-owner of an investment advisory business, we are using his techniques to attract new clients. Not only was the book helpful, but I emailed him several times for free advice and was surprised at how fast he responded. If you use the techniques in this book correctly, it will pay for itself many times over.
Rating: 5 / 5

]]> Comment on Killer Techniques to Succeed with Newspaper, Magazine and Yellow Pages Advertising by C. Miles http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/comment-page-1/#comment-34 C. Miles Fri, 16 Apr 2010 16:24:38 +0000 http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/#comment-34 This was a great book! Don't spend one penny on advertising until you read it. It is amazing how many small business owners are literally throwing money away on ads that are terrible. After I finished it, I opened my yellow pages and noticed that easily 90% of the ads are terrible. This book will show anyone how to write an effective ad and give you an edge over your local competitors. Enjoy! Rating: 5 / 5 This was a great book! Don’t spend one penny on advertising until you read it. It is amazing how many small business owners are literally throwing money away on ads that are terrible. After I finished it, I opened my yellow pages and noticed that easily 90% of the ads are terrible. This book will show anyone how to write an effective ad and give you an edge over your local competitors. Enjoy!
Rating: 5 / 5

]]> Comment on Killer Techniques to Succeed with Newspaper, Magazine and Yellow Pages Advertising by RisingPhoenix http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/comment-page-1/#comment-33 RisingPhoenix Fri, 16 Apr 2010 16:11:48 +0000 http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/#comment-33 I own my own Business Consulting and Marketing business. I have a library of marketing and advertising books but this one was a gift. . . so I read it. . and WOW ! <br /> <br />Short, sweet, to the point and top notch stuff! I have applied these techniques to my own business and have seen a marked increase! The information is powerful and written with humor to make the read quick, easy, fun and informational! <br /> <br />I have given this book as a gift now to a couple people and they are buying it for their friends. . . this is a MUST READ to boost your business!! <br /> <br />CJ Rating: 5 / 5 I own my own Business Consulting and Marketing business. I have a library of marketing and advertising books but this one was a gift. . . so I read it. . and WOW !

Short, sweet, to the point and top notch stuff! I have applied these techniques to my own business and have seen a marked increase! The information is powerful and written with humor to make the read quick, easy, fun and informational!

I have given this book as a gift now to a couple people and they are buying it for their friends. . . this is a MUST READ to boost your business!!

CJ
Rating: 5 / 5

]]> Comment on Killer Techniques to Succeed with Newspaper, Magazine and Yellow Pages Advertising by KDT http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/comment-page-1/#comment-32 KDT Fri, 16 Apr 2010 13:44:23 +0000 http://periodico15.com/killer-techniques-to-succeed-with-newspaper-magazine-and-yellow-pages-advertising/#comment-32 If you are new to creating space ads or writing copy, this is an excellent book to get you started. You will see many concrete examples and you will start to think like a advertising guru. However, if you are an experienced ad designer or copy writer and hoping for some fresh ideas, then you may be disappointed. Rating: 3 / 5 If you are new to creating space ads or writing copy, this is an excellent book to get you started. You will see many concrete examples and you will start to think like a advertising guru. However, if you are an experienced ad designer or copy writer and hoping for some fresh ideas, then you may be disappointed.
Rating: 3 / 5

]]> Comment on Do you think Newspaper advertising still worth the money now days? by live4_2day http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/comment-page-1/#comment-20 live4_2day Mon, 12 Apr 2010 10:09:42 +0000 http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/#comment-20 Are you looking for leads or just straight advertising your business? contact me and I could explain to you what I know.live4_2day@yahoo.com Are you looking for leads or just straight advertising your business? contact me and I could explain to you what I know.live4_2day@yahoo.com

]]> Comment on Do you think Newspaper advertising still worth the money now days? by Sgt Big Red http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/comment-page-1/#comment-19 Sgt Big Red Mon, 12 Apr 2010 09:46:30 +0000 http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/#comment-19 Newspaper adds don't reach as many people as they used to what with the Internet. HOWEVER, you can place an add with a clip out coupon the customer can redeem. This will let you know how many readers there are in your area. If you only get a few responses, then the money could be spent on a better format. Newspaper adds don’t reach as many people as they used to what with the Internet.
HOWEVER, you can place an add with a clip out coupon the customer can redeem. This will let you know how many readers there are in your area. If you only get a few responses, then the money could be spent on a better format.

]]> Comment on Do you think Newspaper advertising still worth the money now days? by Tech http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/comment-page-1/#comment-18 Tech Mon, 12 Apr 2010 09:14:43 +0000 http://periodico15.com/do-you-think-newspaper-advertising-still-worth-the-money-now-days/#comment-18 It doesn't alway work. You need to create a colorful catalog and find out how much it cost for Sunday newspaper to include your catalog inserted along with other. Black and white is a boring ads, don't you think? It doesn’t alway work.

You need to create a colorful catalog and find out how much it cost for Sunday newspaper to include your catalog inserted along with other.

Black and white is a boring ads, don’t you think?

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